In addition to generalized media services, we’ve developed a number of specialty services to help organizations respond to and prepare for specific high-stakes issues and opportunities.
Winning in the court of public opinion is most challenging when the client is in court. Law firms engage us to protect their client’s reputation before, during and after high-profile litigation matters. In many cases, we act as the message stewards, controlling the flow of information to the media and the public. Working in tandem with attorneys and senior leaders, we provide a measure of control and strategy in what can feel like a media circus.
Our community relations practice uses up-to-the-minute tools to impact community opinions and shape public perception across all spheres of influence. Sites such as Facebook, Twitter and YouTube, and blogs have increased the speed of community activism, magnifying their impact and reach. We create smart and credible campaigns that raise awareness, change attitudes, promote social change, position policy initiatives, manage issues and build or re-build reputations.
Launches & Special Events
The devil is in the details. We should know, we’ve managed some of the biggest and best events in the region for clients such as Wawa Welcome America, Zipcar launch, Aloft Hotels, Cricket Wireless Philadelphia launch, Aqua America community meetings, Sugar House Casino and others. We create the concepts, deliver content and other tangible facets of the event, and manage logistics to ensure optimum impact.
At the heart of almost all campaigns is the written word. As former reporters, we bring a journalistic approach to the development of all written and verbal communications materials. We specialize in translating complex issues and technical jargon into readable, credible and quotable text. Regardless of whether you need a bylined magazine article, a white paper, or an op-ed developed, we help you craft the narrative that puts your messages in a meaningful context.