Webinar:
Crisis Management for Legal Teams
Today’s leading legal teams recognize the new reality of the modern media era. The digital and demanding court of public opinion looms large over corporate reputations and high-profile legal proceedings.
Topics Covered:
Determining the scope and timing of a legally-guided public response
Building PR expertise into your legal strategies and structure
Essential elements of effective response messaging
The new arsenal of communications formats and channels
Strategies for monitoring and managing the public narrative
Modern brands must now manage both the legal and communications strategy to meet the relentless pace of news cycles that move at the speed of rumors, false facts and hourly deadlines.
Controlling the Narrative
in a High-profile Crisis
With smart collaboration, legal and crisis PR teams can rebut and reshape negative perceptions and provide broader measures of control over a matter’s long-term impact.
Braithwaite Communications is the region’s go-to firm for crisis communications, high-stakes issue management, message development, media relations, litigation support, community and government and regulatory relations.
Our exclusive and customized crisis communications sessions dig deep into essential crisis management strategies with a closer look at the challenges facing your industry and your organization.
To schedule a crisis communications webinar, drop us a note.
Join Us for a Conversation on Crisis Communications
Crisis Communications – Take Your Knowledge Further
Law.com Article
Crisis Control and Collaboration: 3 Pillars of Partnership for Legal and Communications Teams
Meet the Crisis Team
Hugh Braithwaite
Founder and CEO
Hugh is a distinguished counselor and trusted crisis advisor to Fortune 1000 companies, law firms, corporations and boards of directors. A 30-year veteran of public relations and media management, his high-stakes representations have included: environmental issues, tampering incidents, construction disasters, white-collar crime, financial incidents, regulatory actions, employee misbehavior and community protests.
Jason Rocker
Principal
A former journalist, Jason brings a unique insider’s perspective to complex crisis and issue management scenarios. With more than 20 years of diverse communications experience, he has established himself as one of the region’s top strategic communications experts by spearheading award-winning crisis management and public relations initiatives for high-profile clients across industry sectors.
Joe McIntyre
Crisis Specialist
Joe McIntyre is a seasoned crisis specialist with deep expertise in high-stakes issue control, reputation management and crisis response. A former journalist, he brings an insider’s perspective working in a wide variety of traditional and new media venues to minimize negative exposure, protect and restore corporate reputations and control the public narrative.
A Leading Philadelphia Crisis Communications Firm
With journalistic roots and deep business experience, Braithwaite Communications is a crisis agency that has managed key issues and reputational issues of corporations, non-profits, health systems, manufacturers, retailers, non-profits, educational institutions, media companies and the general public. Our approach is centered on building a smart communications platform that reframes the issue and controls the course of the conversation for internal and external audiences. Our proven response framework and media strategies have helped organizations navigate the complex issues on the hyperlocal, regional and national stage.