What my business card says:
Senior Writer
What I actually do:
I translate clients’ expertise and rich domain knowledge into stories that convey a distinguished voice and unique point of view. I write stories in various formats including bylines, white papers, case studies, newsletters and press releases.
Marketing pedigree:
I’ve dabbled on all sides of the communications coin – PR, marketing and journalism. The common thread through all of those experiences was my passion for writing and telling powerful stories in a way that resonates with audiences.
Most recent success:
Wrote a thought leadership byline for an executive that was published in Forbes
Remind me to tell you the story about …
When I attended a post-game press conference with Doc Rivers
Book I recommend to clients:
Catch and Kill by Ronan Farrow – a thrilling peek into the world of investigative journalism and can also provide a blueprint for how not to respond to a crisis.
What I do for fun:
If I’m not cuddling with my dog (a West Highland Terrier), I’m usually learning family recipes from my Nonna, watching Penn State football games, or exploring a new city.
Education:
Northwestern University, MS Journalism, and Penn State University, BA Public Relations (#Big10Pride)
Title of my autobiography:
“Quiet but Mighty”