Marketing is moving
Video and moving images have become an essential part of communications efforts and content marketing campaigns. What was once a format reserved for the most ambitious marketing undertakings has become expected across platforms and channels.
If your brand isn’t utilizing animation and video, it’s standing still.
Today, it’s not just movement that gets attention, it’s creative and compelling motion design.
Watch the sizzle reel
“Not all videos are created equal. We’ve become so much more sophisticated in the ways we can use moving images to convey information and compel an audience to understand a key concept or take action.”
Bill Mettinger
Director of Motion Design
Comprehensive Animation and Video Services
But when it comes to animation and video marketing services, there’s a wide gap between recognizing the need for video and a finished product that commands attention and comes in at a reasonable cost.
Too often, video projects involve multiple vendors and outside services, creating unclear workflows and sprawling budgets.
As a go-to Philadelphia integrated marketing agency for video animation services, we serve as a single point of contact to shepherd video projects from concept to creation. We work in lockstep with clients to ensure a streamlined, collaborative process that delivers a compelling result worth watching, sharing and acting on.
Animation and Video Production Services Built for Your Brand – And Your Budget
We see animation and video as an essential format for reaching your target audiences.
Animation and video considerations are tightly integrated into our communications and marketing efforts, including:
Content and Explainer Videos
Internal Communications and Culture Videos
Brand Anthems and Corporate Videos
Public Relations Videos
Social Media Videos
Crisis Communications Videos
Users watched an average of 17 hours of online video content per week.
Source: Sprout
Our Video Production Process
After creating countless videos for clients across industries, we’ve formalized a production process that is smooth and collaborative. We work together to develop the concept and the narrative, then do the heavy lifting of bringing the video to life.
At each step, we create the space and place for input and feedback.
The Big Idea
Kick-off call or subject matter expert interview to align on initial concepts and formats
Scripting and Storyboarding
Developing the narrative and visual look and feel
Test Cut
A short teaser that showcases the style and structure for the finished product
First Cut
An initial draft of the full video ready for review and feedback
Final Cut
The finished product, ready to be formatted and distributed across channels
Deliverables & Applications
Anthem videos and manifestos
Explainer videos
Social media animations
Corporate interviews
Values and culture videos
Product demos
Live event production
Training and educational content
Branded web content
Scriptwriting and storyboard development
Voiceover talent and sourcing
Editing and post-production
Greenscreen assets and on-screen graphics